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9 Reasons Your Leadership Must Be Social

by Brad Lomenick

It’s imperative that you are “social” in your leadership and influence today. A new reality exists, and as leaders we have to be not only aware of this, but also willing to jump in and embrace a new reality of social engagement like never before.

Here are a few thoughts on Social Leadership:

1. Social Media = Influence.

Bloggers, Tweeters, Facebookers, and Social media junkies are now the normal outlets to tap into for getting the word out. I’ve seen this the last few years with everything from new movies to new books to new conferences. These leaders are being sought out not just for their networks, but also for their endorsements. It’s a new era. Exponential influence in ways never seen before is happening through blogging, tweeting, facebooking, pinteresting, etc. Digital mavens are shaping what we are listening to, reading, watching, and learning.

2. Social Entrepreneurs

A new wave of leaders has emerged. Leaders who combine business savvy with charitable endeavors and social innovation. Scott HarrisonCharles LeeBlake MycoskieJamie TworkowskiLaura Waters Hinson, Eugene ChoJeff ShinabargerKohl Crecelius and Jason Russell just to name a few.

3. Social Accountability

Leaders are constantly being evaluated in todays culture. You can’t hide anymore behind a position or title. Leaders are being held to a standard never seen before because of constant media- video, flip cameras, blogging, twitter. Your leadership has constant real-time evaluation. Especially well-known leaders. And Authenticity is crucial. Being honest, genuine and real is important for continual influence.

4. Social Good

it’s now in vogue to “do good.” And society in general is taking notice. Celebrities gain more influence because of causes they’re involved in. Businesses are “doing good” and focusing on the triple bottom line, which is now a normal measurement of success in business. Meaning what was our “gift back to society” and how did we “leave the world a better place.” It’s not just about making a profit anymore.

5. Social Politics in organizations is fading

Positional leadership doesn’t really matter anymore. Not about what position or title you hold, but more about what you are delivering. If you are executing and getting things done and creating value for the organization, your influence will have impact.

6. Creating a social “community” is now a norm, not an exception.

A great example of this is Zappos, and the kind of culture that Tony Hsieh has created there. Employees enjoy being around each other, and take pride in a sense of family that exists within their company.

7. Flattening of the “social hierarchy of influence.”

I can learn from all kinds of great leaders in todays culture, and not know them personally. I can also connect with well known leaders much easier than in the past through technology and social platforms. Information and inspiration has never been so readily available to us. When you follow someone on Twitter, you feel like you know them personally, even if they have hundreds of thousands of other “followers.”

8. Social Justice is not just a fad.

Connected to #4, but my opinion is that especially within the Church/faith community, this shift towards the “living out” of the Gospel through justice and mercy is here to stay.

9. A new generation of employees expect a “social workplace.”

This is a Reality of a new generation, according to Tim Elmore is his great book Generation iY :

– Experiential- all about the 5 senses. Sensory engagement is critical and a reality in terms of what Millenials have grown up with and desire.

– Participatory– want an experience to be customized. Millenials have grown up in a participatory culture. They don’t just listen, but actually want to participate. This is very important in terms of creating a work environment/team culture that is attractive to 20 somethings.

– Image-Rich– all about pictures, video, large screens, large TV’s, high res pics on your phone, etc. Pictures/video are an incredibly powerful learning medium for Millenials, vs. just text. Especially in terms of memory.

– Connected– information is constant for Millenials. Text, facebook, twitter, phone, email. This can be both a positive and a negative.

Brad Lomenickis Executive Director and key Visionary of Catalyst, a movement of young leaders. Over the last 15 years, he has built a reputation as a key networker and convener of leaders. Prior to running Catalyst, Brad was involved in the growth of the nationally acclaimed Life@Work Magazine and did management consulting with Cornerstone Group. More recently he has served in a number of roles for INJOY and now GiANT Impact. For several years after college, he rode horses for a living on a ranch in Colorado, and was even struck by lightning while installing a barbed wire fence, which some believe has given him powers equal to several of the Super Heroes. He hopes maybe someday he can be a professional golfer, or have his own hunting show.More from Brad Lomenick or visit Brad at www.bradlomenick.com

Source: CHURCH LEADERS

 
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Publicado por em 21/04/2012 em POIMENIA

 

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Free Social Media Handbook For Churches

This is so good just had to share.

Think about it. What else can your church spend 3o minutes a day doing that will bring two new families to your church every month (or more)?  Two new families a month equals 24 new families in a year.

Think about the positive impact that would have on your church in the areas of encouragement, financial resources, and volunteers. 

Social Media can do just that. Yet SO MANY churches have yet to begin using social media or they are not using social media correctly, and therefore not seeing measurable  results.

John Saddington over at ChurchMag has once again provided churches with a valuable resource, and this time it’s the Free Social Media Handbook For ChurchesYou can download it here.

Source: BARRY WHITLOW

 
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Publicado por em 18/03/2012 em POIMENIA

 

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5 Reasons You Can’t Be the Leader You Were 5 Years Ago

Adopt, Adapt, Improve and Innovate

by Thom Rainer

There are some facets of leadership that are constant. Character and integrity are vital. You must have willing followers. And you must be courageous. Those are some of the key components of effective leadership five years ago. They still are today and will be fifty years from now.

But so much of leadership is changing. In fact keeping pace as a leader has never been more difficult.

I interviewed several leaders whom I respect and follow. I asked each of them how leadership has changed over the past five years. To the person, each of them said that the changes have been fast and furious, and have demanded much of them. And though my study was not scientific, the responses were fascinating.

In summary, these leaders shared with me five reasons you can’t lead like you did five years ago.

1. The digital revolution affects all aspects of leadership.

We have observed the radical change in the music industry in this digital era. We are in the midst of another revolution in the print and book industry. But no organization is unfazed by the digital revolution. Leadership today demands we understand it and embrace it.

2. Social media is changing the landscape of leadership.

Social media is the great equalizer. No organization has an inherent communication advantage anymore. Leaders must embrace the many facets of social media or get left behind. It’s hard to believe I started tweeting in 2008. It seems like I’ve been doing it for a decade.

3. Leaders must manage information saturation.

There is no shortage of information. Leaders today have magazine subscriptions. RSS feeds to blogs, bookmarked Internet news sources, and many other sources of information.

The challenge for leaders today is to know what to read, to whom to listen, and how often to do both. Leaders must both stay current and relevant, and they must be willing to ignore and discard.

It takes wisdom to discern the helpful from the not-so-helpful.

4. Leaders must have a greater awareness of relational intelligence issues.

Leaders must understand and manage a plethora of organizational and social relationships.

They must deal with the soft issues of culture as well as the hard issues of numbers, products, services, and performance. Peter Drucker was on target and prophetic when he said “culture eats strategy for breakfast” (The quote is widely attributed to Drucker, but it was popularized in 2006 by Mark Fields, president of Ford Motor Company).

Now more than ever, leaders must understand relational and cultural issues, including a frank assessment of the person in the mirror.

5. Strategic thinking is more important than ever.

Culture may eat strategy for breakfast, but strategy is still vital. Leaders of organizations and leaders in organizations must anticipate the future with wisdom and discernment. The world is changing so rapidly that a leader can no longer have the luxury of simply carrying out assignments. He or she must anticipate and take risks. No organization that is standing still will be effective five years from now.

Obviously, these five factors are not mutually exclusive, nor are they comprehensive.

It is clear, however, that we must constantly be growing as a leader, or we will not be effective leaders in the years to come. Though the challenges are great, those challenges can lead to exciting and rewarding times.

How has leadership changed for you in the past five years or so?

What changes have you made to be a better leader to meet these new challenges? I would love to hear from you.

Thom S. Rainer is the president and CEO of LifeWay Christian Resources(LifeWay.com). He was founding dean of the Billy Graham School of Missions, Evangelism, and Church Growth at The Southern Baptist Theological Seminary. His many books include Surprising Insights from the Unchurched, The Unexpected Journey, and Breakout Churches.More from Thom Rainer or visit Thom at www.LifeWay.com

 
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Publicado por em 09/03/2012 em POIMENIA

 

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